ABOUT ME

Alexandra Gates

About me

I have always had a thirst to work for myself, and I reached my goal in 2010 when I launched my own consultancy business. On top of helping businesses become more successful I very much enjoyed the people aspect. 

"I wish I had your drive", "you seem so happy" and "I admire you doing and choosing what you want to do" are three statements that I often hear from people who I have met along the way. 

I naturally started to gravitate towards helping individuals in their career to help them achieve success, through informal mentoring and coaching.

Late in 2016 I decided on top of providing consultancy for established businesses, I wanted to offer "people consultancy" via an online service allowing me to reach out to hundreds of budding entrepreneurs to help them reach their ultimate goals using the business, sales and marketing tools and skills that I have gained across my own journey that have helped me to create my own six figure business.

MY JOURNEY

Having left school at 17 with a handful of GCSEs my mother made me write a note to myself. 

'I will not regret leaving school at 17.'

I was lucky enough to get into a temporary post as an office junior at the local water company. I ended up there for 16 years. Nine until five. All very secure and safe. But I was bored. I experimented with a number of sideline businesses but ended up wasting time and money on them due to lack of experience.

My real journey didn't actually start until I made the bold move to leave the water company and join an I.T start up business in 2008 when I was 34 years old. That is when by real learning of business kicked in.  By then I completed my post graduate degree and was awarded Chartered Marketer status. 

Two years into post I was made redundant. Devastated at this and thinking "Why did I leave the safety of the water industry?" and "People will think I'm useless" I had to think of something and quickly.

In panic my CV went out as I desperately needed to find a job. I had two young children dependant on my income and I had just moved into a new home with a pretty hefty mortgage. 

Then an idea occurred to me. I would to apply for roles that were a lower grade than me - but I would offer to do them for the same budget but only one or two days a week as a freelancer. They would be getting an experienced marketing professional that could hit the ground running and deliver more in a handful of days than an inexperienced person could in a month.

That was when it struck me. My business idea. A marketing resource on tap. Providing smaller businesses with an experienced sales and marketing professional within their budgets. And it worked. 

Within 8 weeks I was working for three businesses and earning double what I was as an employee - and working less days. 

My redundancy was THE best thing that ever happened to me. My confidence grew and I then decided to make this into a real business and it grew quickly. 

I was able to afford lovely holidays, buy an extension for the back of our home outright and eventually get that new car I had been dreaming of -  the money was fantastic! But more than anything - the feeling of being my own boss was second to none.

I was lucky as a marketer that I had the skills to set up a business quickly and knew the tricks of the trade. Since 2010 I have met many people along the way who want to explore going into business, but don't have a clue where to start. Or they have started their business, but are finding it difficult to grow due to lack of knowledge on sales and marketing and have wasted thousands of pounds on poor decisions as they haven't had the support and advice from an experienced business coach .

So, this is where my program was developed. I'm a coach, consultant, mentor and friend to people who want to go into business. Guiding them through, helping them to avoid costly mistakes, giving them the knowledge and skills that they need that will allow them to grow their business quickly! 

I wanted to make my service as affordable as possible - so I have gone down the route of offering this online for a small £199 annual subscription.

MY ACADEMY AND YOUR JOURNEY

My program starts off with an online self assessment to gain a good understanding of where you are now - this includes your level of understanding of business and sales and marketing, information about your company or idea and where you want to be. 

As a subscriber you will gain access to various tools to help you along your journey such as the core training modules, workbook, planners, assessments, e-bulletins, information sheets, tips, webinar workshops, community group and online help that will provide you with the ability to drive your business forward without making costly mistakes.

I have packaged up the learnings of my journey in an easy to understand format so that you start to feel confident in what you are doing and begin to grow your business quickly!

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